The fast broadband pledge is set to improve the internet standards for businesses not just in London, but nationwide. With more people using the internet, both at home and in business it makes sense to upgrade. Business in particular will benefit from faster, more reliable, internet connectivity.
Why is there a pledge?
For some business owners reading this, you might be thinking this pledge has come a little too late. The internet has existed for over two decades, and the environment in that time has changed radically with greater demands on bandwidth. However this isn’t the first time a pledge has been made to invest in our internet infrastructure and give us bigger broadband limits and encourage further investment. We’re falling behind and many businesses are suffering as a consequence. We’ve all experienced that frustrating moment when your computer slows down just as you’re in the middle of pitching or responding to a client. We need a pledge that will follow through to provide better connectivity to improve the way we operate.
So how does this affect you and your business?
The Mayor’s Office believes “a shift from basic broadband to superfast could boost London’s economy by around £4bn by 2024”. The government has appealed to large corporate internet suppliers like Virgin Media and BT to improve connectivity and deliver fast access to the Internet, not just from fixed devices, but mobile as well.
With super-fast internet, comes superfast and effective business. The Internet was, and still is, primarily supplied through copper based EFM and ADSL lines, which are slow and susceptible to damage. However with the introduction of Fibre connectivity, reliant on light pulses to send data, you can have a guaranteed or dedicated amount of data so your operations aren’t disrupted. With this pledge you can have better internet and downloading documents won’t grind work to a standstill.
What do you need to do?
Fibre Internet doesn’t come cheap, but the government launched the BDUK voucher scheme which pays towards the installation and implementation of your internet line to lessen the blow. As an SME you might not be too interested in investing in good, reliable internet, until it becomes a real problem and starts to cost you money. You get what you pay for, and if you buy cheap internet you will get cheap internet. If you invest in good internet speed you will be saving your business time and money without having to make up for the low or disrupted productivity.
So what does the future hold?
With the current and exponential growth of data and internet usage, there is greater demand for high speed. Wi-Fi on the tube and at train stations has become a necessity! It is believed there will be a trend in the use of Wi-Fi for everyday business. But this opens you up to other security risks, namely it’s a bit tougher to ‘close off the internet’.